This is HERILL.

 

 

 

 

 

 

It's February.

 

 

 

 

 

Although the cold weather continues, February marks the official start of the spring/summer season.

 

 

 

 

 

The store's inventory will gradually change, so please allow me to introduce some items.

 

 

 

 

 

 

 

Today, Noguchi will be presenting HERILL.

 

 

 

 

 


 

 

 

 

 

 

 

 

This is HERILL.

 

 

 

 

 

This is HERILL

 

 

 

 

A lineup like that has arrived.

 

 

 

 

 

 

 

 

 

 

 

 

 

HERILL

Weathercloth Windjacket

color _ Beige

size _ 1,2

 

 

 

 

 

 

 

As the name suggests, it's made of weathercloth.

 

 

 

 

It's tightly woven, so a little rain or wind is no problem.

 

 

 

 

And above all, it's incredibly light.

 

 

 

 

It's that time of year when you want to switch from heavy outer layers to lighter ones, isn't it?

 

 

 

 

The iridescent coloring is exquisite, making it feel like spring has arrived.

 

 

 

 

 

 

 

 

 

There's a large action pleat on the back.

 

 

 

 

The hood is detachable with buttons.

 

 

 

 

But I think it looks better with it on.

 

 

 

 

 

 

 

 

 

The weathercloth moves lightly with your body.

 

 

 

 

Its density gives it crispness, and the natural wrinkles from washing create that characteristic HERILL volume and mood.

 

 

 

 

In particular, the body width and armholes have ample room, so you can essentially wear anything underneath.

 

 

 

 

All items worn in these photos are by HERILL.

 

 

 

 

 

 

 

 

 

 

 

HERILL

Silk Cardigan

color _ Beige

size _ 1,2,3

 

 

 


 

 

 

 

 

 

A very authentic-style cardigan.

 

 

 

 

When paired with a BD shirt, it personally brings back a sense of nostalgia.

 

 

 

 

 

 

 

 

 

The material, in a good way, is not that of an authentic cardigan.

 

 

 

 

100% silk.

 

 

 

 

This texture, I wonder if it's spun silk.

 

 

 

 

It's incredibly smooth and incredibly shiny.

 

 

 

 

 

 

 

 

 

The buttons are shell buttons.

 

 

 

 

A beautiful choice of buttons that doesn't overpower the silk's feel, nor is it too subtle.

 

 

 

 

 

 

 

 

 

 

Although it's thin, being 100% silk, it moderately retains body heat.

 

 

 

 

The color is listed as Beige, but it has a greige-like nuance as seen in the photo.

 

 

 

 

This coloring is very HERILL-like, a shade that only silk can achieve.

 

 

 

 

You wouldn't get this with plant fibers like cotton or linen.

 

 

 

 

 

 

 

 

 

 

 

HERILL

Woolmohair Trousers

color _ Navy

size _ 1,2

*Size 1 is sold out

 

 

 

 

 

Next up are trousers.

 

 

 

 

 

The material is 85% wool and 15% mohair.

 

 

 

 

 

 

 

 

The fabric surface has a textured, seersucker-like quality, making it exceptionally breathable.

 

 

 

 

Furthermore, it's unlined and the fabric is very airy, so I was quite cold when I was shooting this morning.

 

 

 

 

 

Despite ordering it last summer at the exhibition, thinking "This will be perfect for summer!", size 1 is already gone. My apologies...

 

 

 

 

 

 

 

 

 

 

 

 

While certainly not slim, I think it's a relatively sleek silhouette compared to HERILL's many wide pants.

 

 

 

 

It's not visible at all, but it has shallow double pleats.

 

 

 

 

So, there's a moderate amount of room around the waist.

 

 

 

 

Also, although it's not visible (or can't be shown), the front has a button fly.

 

 

 

 

The back pockets have a classic feel, with flaps narrower than the pocket width.


 

 

 

 

 

 

 

 

At first glance, it looks simple, but the fabric texture, form, and specifications all make it an impeccable pair of summer slacks.

 

 

 

 

 

 

 

 

 

 

HERILL

Broad Buttondown shirt

color _ Sax

size _ 1,2,3

 

 

 

 

 

 

 

 

Finally, the shirt.

 

 

 

 

Button-down.

 

 

 

 

Honestly, I've personally been avoiding button-down shirts for the past few years, but I think this shirt is really good.

 

 

 

 

I think the collar shape, the hardness and type of interlining, and its compatibility with the fabric all align perfectly.

 

 

 

 

And yet, the overall form is a HERILL balance.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

The balance where the volume expands from around the chest down to the hem.

 

 

 

 

When you put your hands in your pockets and look from the side, a slightly baggy looseness appears around the waist.

 

 

 

 

But around the chest, it's surprisingly neat.

 

 

 

 

 

 

 

 

 

The fabric is broadcloth woven with a very fine count.

 

 

 

 

It's probably around 200/2 ply.

 

 

 

 

But honestly, whether this fabric is 180/2 ply or 240/2 ply, it doesn't matter.

 

 

 

 

That's not what's important.

 

 

 

 

The balance of suppleness and crispness.

 

 

 

 

This is superb.

 

 

 

 

That's why the collar rolls and settles so beautifully, and the movement of HERILL's unique volume is also beautifully expressed in motion.

 

 

 

 

 

 

 

 

 

 

 

 

This feeling.

 

 

 

 

I think it's a very rich shirt.

 

 

 

 

 

 

 

 

 

 

 

 

Many of the clothes HERILL makes have a casual appearance.

 

 

 

 

There might be a relatively large number of items with shapes and materials that feel familiar, like vintage clothing.

 

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However, I believe HERILL embodies fresh surprises and discoveries within that familiarity.

 

 

 

 

Therefore, it possesses a different kind of "strength" than the powerful force of high-performance clothing.

 

 

 

 

I believe this comes from designer Mr. Oshima's thorough and meticulous approach to clothing and materials.

 

 

 

 

 

Therefore, although it may not often be the focus when discussing the HERILL brand, the stitching is incredibly beautiful, the raw materials are exceptionally high quality, and all the fabrics are essentially HERILL originals.

 

 

 

 

From casual fabrics like duck and denim to cashmere, everything is super high quality.

 

 

 

 

The patterns are, in a good way, a little unique and have a distinct HERILL character.

 

 

 

 

However, HERILL has achieved "hidden quality" that doesn't overtly convey the profundity behind the clothing.

 

 

 

 

 

This is HERILL, I believe.

 

 

 

 

 

In that sense, it might be a highly high-context type of clothing.

 

 

 

 

 

It's okay if you feel what can be felt without being told.

 

 

 

 

Or rather, "You know what I mean, right?"

 

 

 

 

That's why I actually thought about not writing anything today and just showing photos, but I ended up rambling on.

 

 

 

 

Please come to the store and experience it for yourself.

 

 

 

 

 

 

 

 

 

 

 

 

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